I build AI systems to help founders and enterprises acquire and support their users. Currently supporting 4M+ active app users. Back to code in my 50s after 12 years in management.
I built the robot that runs Virgil's launches. Her name is Nelly.
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Let me show you what actually happens when Virgil "just asks Nelly." Nelly is the AI brain behind Virgil's launches. I built her. Virgil talks to her in plain language over Telegram. For example, he'll ask Nelly to analyse the last three launch campaigns. "Hey, analyse these emails and tell me which one actually made the money." Simple, right? Looks like magic. It is not. It is plumbing. Here is what fires behind that one line. The brain is connected to Kit, so it can read every email that ever went out. It pulls the calls in through Fireflies. The replies, the DMs, the interviews, the Slack messages. It cleans, deduplicates, sorts every item by where it came from. Which call. Which campaign. Which client. Now when Virgil asks his one sentence, Nelly is not guessing. She is reading clean, sourced, organised history. She pulls the exact words his audience uses for their problem. Those become the first draft for the launch sequence and sales page. Then Virgil edits them manually. The human touch. I build the robot, Hermes-Agent, Claude Code and Codex do the heavy lifting under the hood. Virgil gives it soul. That is the whole machine. Ingest, clean, stamp, store, ask, draft, edit. Steal this When you'd like to learn more about my AI brain... Ive got you. Virgil and I are hosting an exclusive workshop on how we build and operate our AI brain. You're going to meet Nelly in person. It will be fun. You can join the waitlist right here. Vinod P.S. Virgil and I are running a live workshop on how we built and operate the brain. Join the waitlist here. |
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I build AI systems to help founders and enterprises acquire and support their users. Currently supporting 4M+ active app users. Back to code in my 50s after 12 years in management.
Last week, I showed how to build a personal context folder for Claude Code from scratch. That approach is useful because you understand exactly how the system works. But not everyone wants to spend an hour deciding which files, folders, and instructions to create. So I packaged the starting point into a free Claude Code Context and Skills Kit. The setup is simple: Open an empty folder in VS Code. Copy one prompt. Run it with Claude Code. Claude will interview you about your: Background and...
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Eight months. That is how long it has been since I last hit send on this newsletter. I just went all the way down into building Sucana. And Sucana went through five different pivots. Each one took us further ahead than the last. We started building Sucana as a product. Something our users would use. Then we flipped it. Instead of building it for users. We started using it ourselves. To do the thing everyone knows my co-founder for. The marketing. The launches. The scaling. We started adding...